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Posts Tagged ‘las vegas’

KB1 Shades Headline Hard Rock

Monday, March 1st, 2010
KB1 display at Hard Rock Casino

KB1 display at Hard Rock Casino

Kyle Busch and his personal sponsor Electric Visual recently launched the KB1 sunglasses and held a in-store signing at the Hard Rock Hotel & Casino in Las Vegas during the NASCAR race weekend.  The Hard Rock retail store featured a Kyle Busch KB1 custom window display and fans started lining up four hours before the signing.  Rowdy showed up right on time with a smile on his face and didn’t bat an eye at signing autographs for 375 people.   Product description from Electric: Come in 1st Place with the new “Kyle Busch” signature shade from Electric. Built for Speed, this unique hard lined frame is designed especially for NASCAR speed demon Kyle “Rowdy” Busch. Young, edgy, and controversial, Electric and KB share the same aggressive traits. 2nd Place is the first loser, so rock the new KB1 and go straight to Victory Lane!

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MMI at SBJ Motorsports Marketing Forum

Thursday, December 3rd, 2009
Rod Moskowitz (far right) speaks at SBJ forum (c) Getty Images

Rod Moskowitz (far right) speaks at SBJ Motorsports Marketing Forum (c) Getty Images

MMI’s Rod Moskowitz served as a panelist on the “What Will Racing Look Like in 10 Years?” session at Sports Business Journal’s 10th annual Motorsports Marketing Forum, held at Planet Hollywood in Las Vegas prior to NASCAR’s Sprint Cup Championship banquet.  The session, moderated by SBJ motorsports beat writer Michael Smith, included  some other heavy hitters in the sport, such as Eddie Gossage of Texas Motor Speedway and Lee White of Toyota Racing Development. Rod has served as a panelist at previous SBJ motorsports forums and often represents the view point from the driver’s perspective and corporate sponsorship/endorsement perspective.

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Sauter Hits Vegas Jackpot

Monday, September 28th, 2009
Johnny Sauter VL (c) Getty Images

Johnny Sauter hoists trophy (c) Getty Images

NASCAR Camping World Truck Series rookie Johnny Sauter played his cards right in Las Vegas to score his first-ever win in the Truck Series in his No. 13 Fun Sand/Rodney Atkins/CURB Records Chevrolet. “It’s unbelievable, man,” said Sauter, who led 62 laps, including the final 17 of the Las Vegas 350. “This is a big deal for me. Last year at this time, all I was doing was start-and-parks in the Nationwide Series. We’ve had speed all year, but we haven’t been able to close the deal.” Sauter’s win (his fifth consecutive top-five finish) lifted him two spots to fifth in the season point standings.  Sauter’s victory expands upon the three career wins he has earned in the NASCAR Nationwide Series.

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Posted in Drivers | Add a Comment
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